Customer data platform · Marketing automation

One profile per customer. Follow-ups that send themselves.

Pulsehub collects what your customers do on your website, in your shop and in your messages, shows who is ready to buy, and runs the follow-up by email, SMS, Viber or WhatsApp.

  • Email
  • SMS
  • Viber
  • WhatsApp
  • Website
  • Forms
  • Orders
  • API

Used by teams at

  • AMSM
  • Croatia Osiguruvanje
  • Village Cinema
  • Pivara Skopje
  • WVP

How it works

From a page view to the right follow-up. Pulsehub records what people do, scores it and sends the next message for you.

Step 1

Unify

Website visits, form fills, orders and messages land on one profile per contact.

Step 2

Automate

Contacts earn points as they engage. Cross a threshold and they join a segment or start a campaign.

Step 3

Convert

The campaign sends the next message on the channel the contact uses: email, SMS, Viber or WhatsApp.

At a glance

What is Pulsehub?

Pulsehub is a marketing automation and customer data platform operated by Ultrasoft Systems, an IT and custom-software company based in Skopje, North Macedonia. It brings every customer signal into one profile, shows you who to talk to next, and automates the follow-up across email, SMS, Viber and WhatsApp.

Email, SMS, Viber, WhatsApp and web, all on one customer profile
Omnichannel
REST API & webhooks
API
AI Assistant for segments, emails & campaigns
AI
Consent, opt-out & erasure tools
GDPR

Why Pulsehub

What changes when you switch.

Fewer customers slip away

Scores and segments flag who is ready, and the follow-up starts without anyone having to remember it.

Less manual work

Exports and one-off sends become campaigns that run on their own.

Consent on record

Consent records, per-channel opt-outs and data erasure built in, to support your GDPR obligations.

FAQ

Questions buyers ask us.

What is Pulsehub?

Pulsehub is a marketing automation and customer data platform from Ultrasoft Systems in Skopje. It joins website visits, forms, orders and messages into one profile per contact, groups contacts into segments that update automatically, and runs campaigns across email, SMS, Viber and WhatsApp.

Who is Pulsehub for?

Businesses that keep customer data in several places, such as a shop, a CRM, a newsletter tool and messaging apps, and want one view of each customer with less manual follow-up. Typical examples are retail and e-commerce, leisure and events, insurance and finance, and service businesses. See example scenarios.

How much does Pulsehub cost?

Pulsehub starts at €480 per month. The final price depends on what you need. Write to info@ultrasoft.mk or request a demo.

How do I bring in my existing customers?

Import your contact list, sync a Mailchimp list, connect a WooCommerce shop, or connect your own systems through the REST API.

How long does it take to get started?

Usually a couple of weeks, depending on your setup. We set up the account with you, connect your data and channels, and show your team how it works.

Where is Pulsehub hosted?

On our own physical server, not on a shared public cloud. Sign-in can use SAML single sign-on.

Is there a free trial?

Not at the moment. Instead, we show you Pulsehub in a personal demo built around your business and the data you already collect, then set up your account with you.

Does Pulsehub help with GDPR?

Yes. Pulsehub records consent per contact, keeps opt-outs per channel, supports double opt-in and can erase a contact’s data on request. These tools help you meet your obligations under the GDPR and local data-protection law; the obligations themselves stay with you.

Which systems can I connect?

Your own systems through the REST API and webhooks, shop orders from WooCommerce, and CRM sync with HubSpot, Pipedrive, Salesforce, Zoho, Microsoft Dynamics and others.

Do I need my own WhatsApp or Viber account?

Yes. WhatsApp needs a WhatsApp Business account and message templates approved by Meta, and Viber and SMS need an account with a messaging provider. We help you set them up.

Does Pulsehub use AI?

Yes. The AI Assistant builds segments, emails and campaigns from a sentence and AI insights suggest each contact’s next step, on accounts where they are switched on. MCP, which lets assistants like Claude and ChatGPT work with your data, is available on request. How AI works in Pulsehub.

Get started

See it with your own customers.

Tell us what you sell and where your customer data lives today. We’ll set up the demo around that.

New AI Assistant, best send time, inbox check and campaign preview. See what’s new